Message from The New People Management Team

The scrolling images to your right are depictions of the heroes of Sierra Leone, Africa  and their bios. We envision the day when Africans and Sierra Leoneans in particular will value and respect the great history of our ancestors enough for us to reach deep down and emulate their triumph in history.

afcricanus.jpg akar.jpg akuna.jpg alimamy.jpg bai.jpg calendar.jpg cole.jpg dala.jpg demba.jpg edward.jpg ella.jpg farma.jpg foamansa.jpg gumbu.jpg haidara.jpg john.jpg kande.jpg kisimi.jpg madam.jpg manga.jpg mansa.jpg margai.jpg nyagua.jpg pieh.jpg salia.jpg samuel.jpg sherbro.jpg suluku.jpg tarawaly.jpg thomas.jpg

Global Africa Business News.


Over 1 Billion Barrels of Oil Found in Sierra Leone

It's Not the Economy, Stupid

By Krisztina Holly and Jim Clifton (Business Week)

Fri, August 28, 2009 6:14 AM

How can we be expected to grow and create jobs, many executives wonder, when we are shrinking? Despite a slight easing on the unemployment rate, a quarter million Americans lost their jobs last month, and job prospects for those out of work look bleak for the foreseeable future. .....READ MORE

This can be a Century of African Growth and Opportunity

KAMPALA, August 20, 2009--World Bank Group President Robert Zoellick ended a three-nation African tour last week by affirming that despite setbacks to Africa’s steady progress as a result of the financial crisis, this could be a century of African opportunity and growth......READ MORE

Customer Acquisition and Retention: Customer-Centric Principles for Acquiring New Customers in the Multi-Polar World

The long-term effects on consumer psychology of hard-to-quantify factors such as diminished spending power, government intervention and increased competition for share of wallet are still unknown. What is clear, however, is that there is no stepping back from globalization and the ongoing diffusion of economic power across multiple geographic markets. Even in a down economy, many of the world's emerging markets have continued to enjoy solid growth in consumer spending. These new consumer markets may help businesses counteract sagging demand in Western economies. However, many traditional approaches to identifying, reaching and satisfying buyers will need to be refreshed or even retooled for these emerging consumer segments. Marketing strategies and operating models developed for mature markets will not readily "travel" to new markets, where consumers present cultural, economic and demographic facets that are markedly different from consumers in mature markets.

August 9, 2009 12:02 PM

Celtel Improves Services

Highway Africa News Agency (Grahamstown) NEWS

23 August 2007

Posted to the web 23 August 2007

By Bai-Bai Sesay

Geneva

Celtel-Sierra Leone has registered a record investment of a total of one hundred million dollars (US$100) making it the highest investment mobile company so far in the country in the 2007 financial year making it the beggest invevstor in the country's telecommunications. The managing director of Celtel, Mr. Ted Sauti Phiri disclosed this huge amount on Monday 20th August this year at the Santano house on Howe Street in the capital Freetown on the launching of the ?moonlight tariff plan?. Mr. Phiri maintained that the new tariff is a history making event which will give an opportunity to Celtel's subscriber's in the country to make choices on the various tariff plans launched.

He said Celtel now covers 85% of the country nationwide and that more areas will soon enjoy the companys network during the course of the year. It could be recalled that, in February this year, Celtel launched the ?Bomba tariff plan? which brought about significant reduction in its tarifsf. The tariffs plan launched recently basically targets students and people who are very active at night between the hours of 11pm to 6am in the morning.

'The new tariff plan also gives an opportunity to subscribers to have ten free SMSees per month within the stipulated time. The offering is very much reliable and affordable?, said Mr. Phiri.

The Brand and Commercial Manager of Celtel, Ms. Ann Marie Ansunmana described the event as another milestone in the operation of Celtel throughout the country. The new tariffs plan, she said, allows subscribers to make calsl as low as one unit per minute using the Celtel network.

'This is a great offer' she said, and urged the people to join the Celtel 'moonlight tariff plan' and see the difference.

For those wishing to talk to their loved ones and night travelers, she advised them to take advantage of the new tarifsf plan.

Celtel Marketing Director Mr. Bernard Sisay, in his closing remarks, said the ?moonlight tariffs plan? was tailored for unit communication that need a specific target audience which gives freedom to talk more such as students and the youthful segments.

With the new plan, from 11 pm to 6 am, students can talk to their classmates and compare notes using the ?moonlight tariffs plan? everyday for just 1 unit per minute.

He disclosed that his company now covers many towns and villages including Shenge, New Magbosi, Masiaka, Bauya and Malong adding that more areas will soon enjoy Celtel's services.

Meanwhile, Comium Sierra Leone Limited has launched the guess and win fun game called ?The Hot Cold-140? for its mobile subscribers.

In explaining the game to Highway Africa News Agency (HANA), Mr. Henry Tucker said that ?The Hot Cold-140? would bring fun to its numerous subscribers. According to Tucker, the game is rewarding and interesting and it allows subscribers to win up to 150 units. The credit will be sent via 'E-zec' top up within 48 hours. To play the game subscribers need to guess a number between 1 and 50 and text it to HC to code 140 from any Comium phone to start the game. The subscriber will then get Hot or Cold as a reply from Comium.

Hot means you are heading in the direction of the winning numbers and Cold means you are heading in the direction of the loosing numbers. One can continue to guess another number between 1 and 50 to continue playing with ten unit charges for each text message. Subscribers have 6 chances to guess the winning number. The product is said to be the first in the mobile market said the sale manager who said more exciting games and products will be follow soon.

Bia-Bai Sesay HANA Correspondent in Freetown-Sierra Leone


 


Burning Cash Is For Toasting Marshmallows

Wed, August 12, 2009 10:36 AM

I’m going to go on a bit of a rant here.

I’m miffed that the industry term for the process whereby startups invest in building their businesses is called “burning cash”. If your startup is burning cash (as shown in the cartoon above), you’re doing it wrong. You should’t be burning money, you should be investing money — with the goal of growing your business.>>READ MORE

Staying Ahead of the Changing Marketplace for Consumer Technology Devices and Services

Baby Boomers are embracing popular consumer tech applications.

October 28, 2009 7:45 PM

Customer Acquisition and Retention: Customer-Centric Principles for Acquiring New Customers in the Multi-Polar World

The long-term effects on consumer psychology of hard-to-quantify factors such as diminished spending power, government intervention and increased competition for share of wallet are still unknown. What is clear, however, is that there is no stepping back from globalization and the ongoing diffusion of economic power across multiple geographic markets. Even in a down economy, many of the world's emerging markets have continued to enjoy solid growth in consumer spending. These new consumer markets may help businesses counteract sagging demand in Western economies. However, many traditional approaches to identifying, reaching and satisfying buyers will need to be refreshed or even retooled for these emerging consumer segments. Marketing strategies and operating models developed for mature markets will not readily "travel" to new markets, where consumers present cultural, economic and demographic facets that are markedly different from consumers in mature markets.

October 28, 2009 7:45 PM

The New Talent Equation

The objective at the heart of successful talent management in difficult times: to think ahead and to think more strategically about creating a workforce with the capabilities to outperform the competition as the economy turns around. A number of fresh approaches are available to help companies go beyond responses focused only on staff reductions.

July 13, 2009 3:35 AM

Achieving High Performance in the Asia Pacific Food and Non-Alcoholic Beverages Industry

Whether a global multinational or emerging regional company, achieving high performance in the Asia Pacific food and non-alcoholic beverages industry comes by deftly applying market focus, distinctive capabilities and performance anatomy.

February 24, 2009 9:24 AM

What Employers Need to Know about Recent University Graduates: Shaping Recruitment and Retention Strategies to Achieve High Performance

February 13, 2009 11:51 PM

What's Missing in Geithner's Bank Plan

The Obama Administration's Financial Stability Plan isn't a clean break with the past, because it doesn't spell out clearly who will lose

February 11, 2009 10:50 PM

Project Execution Initiative Jump-Starts Transportation Company on Path to High Performance

Many companies can develop thorough and rational strategic plans to increase corporate value, yet cannot always translate their strategy into actionable projects.

February 1, 2009 5:03 AM